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THINKFUN PRESS

A new Press release article

THINKFUN RELEASES KICKSTARTER SENSATION ROBOT TURTLES™, THE BOARD GAME FOR LITTLE PROGRAMMERS, TO FAMILIES EVERYWHERE

ALEXANDRIA, Va. (January 31, 2014) – ThinkFun®, Inc., the world’s leading developer of addictively fun games that sharpen your mind, will bring Kickstarter sensation Robot Turtles™, the board game for little programmers, to the market in concert with national movements supporting code literacy and STEM education. ThinkFun is internationally known for Laser MazeTM, Rush Hour® and Zingo!®.

 

NOW NATIONWIDE, ROBOT TURTLES™ BY THINKFUN® IS FIRST BOARD GAME TO TEACH CODING SKILLS TO KIDS AS YOUNG AS FOUR

Robot Turtles - The first board game for little programmers!

 

Kickstarter Success to Mass Availability Shows Support for Code Literacy & STEM Skills

 

BOARD GAME TEACHING PRESCHOOLERS HOW TO CODE AND MARBLE RUN INSPIRED BY LASER MAZE™ TOP THINKFUN’S 2014 LINE UP

NEW YORK, Feb. 17, 2014 – Toy Fair Booth 1933 – A board game that teaches preschoolers how to code, a marble run in the spirit of Laser MazeTM, new editions of Zingo!®, and a get-up-and-dance game for toddlers are highlights of ThinkFun, Inc.’s line up for 2014 premiering at the American International Toy Fair. ThinkFun is the world's leading developer of addictively fun games that sharpen your mind.

 

NOW NATIONWIDE, ROBOT TURTLES™ BY THINKFUN® IS FIRST BOARD GAME TO TEACH CODING SKILLS TO KIDS AS YOUNG AS FOUR

Robot Turtles - The first board game for little programmers!

 

Kickstarter Success to Mass Availability Shows Support for Code Literacy & STEM Skills

 

ALEXANDRIA, Va. (August 11, 2014) – It was a Kickstarter sensation, graced the front page of the New York Times, garnered accolades from families, experts and educators, and today, Robot Turtles™ by ThinkFun®, the first board game to teach coding skills to kids as young as four, makes its national debut. ThinkFun is the world’s leading developer of addictively fun games that sharpen your mind like Laser Maze™, Rush Hour® and Zingo!®.

 

Awarded a “Best Toy for Kids” by the American Specialty Toy Retailing Association, Robot Turtles is now available at Target stores nationwide and on Target.com in addition to neighborhood toy stores, with a suggested retail price of $24.99. Robot Turtles was invented by Seattle software entrepreneur Dan Shapiro who wanted to spend quality time with his then four-year-old twins and share what he feels is the single greatest superpower – the skill of programming.  Robot Turtles began as a Kickstarter project where it became the most-backed board game in the history of the popular crowd-funding site. The Kickstarter goal to raise $25,000 and produce 1,000 games turned into $631,000 and 25,000 games as passionate parents from 65 countries kicked in support to make Robot Turtles a reality, and the game sold out.

 

With appeal to both boys and girls, a screen-free format and a concept that sneakily teaches coding and STEM skills while being silly with the family, Robot Turtles proved a perfect fit with ThinkFun’s mission to change the world through play. The company licensed Robot Turtles in January to bring it to families everywhere.

 

“Learning how to code is an essential 21st century skill and not just for designing apps and video games,” said Bill Ritchie, ThinkFun President and Co-Founder. “You learn how to break big problems into small steps, work backwards and visualize multiple solutions.  You learn to persevere, to experiment and be patient. Robot Turtles teaches these life essentials to the youngest kids who stand to benefit the most.”

 

“Kids naturally learn how to use computers,” said inventor Dan Shapiro. “But to create a new program to solve a problem – that means knowing how to speak to computers in their own language. I don’t care if my kids grow up to be programmers, chefs, or dancers. But whatever they do, if they know how to program, they will have better tools to help them do it.”

 

Robot Turtles is played with a grown up and up to four kids, ages four and up.  (Pre-Kindergarten to 2nd grade is the sweet spot!) Kids take the role of a programmer, playing cards to direct their turtle. The grown up takes the role of the computer, moving the turtle in response to the child’s every command. Kids quickly learn to maneuver their turtles to collect jewels and unlock new features like Lasers, Ice Walls, and the Function Frog. As kids create code, parents respond with goofy beeps, bops and zaps, eliciting shrieking delight and belly laughs. 

 

Parents can brush up on game play, check out reviews and learn more about the value of code literacy at ThinkFun.com/RobotTurtles.  Be sure to explore Adventure Quests, ThinkFun’s burgeoning online community where kids can dream up, build and share their own Robot Turtles adventures, complete with storytelling, photos and drawings.

 

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About ThinkFun, Inc.

 

ThinkFun is the world's leader in addictively fun games that challenge your mind and inspire creative thinking. Nearly 30 years ago, ThinkFun was founded with a dream to change the world through play. ThinkFun continues to expand on that dream every day with games, mobile apps and global education programs. To learn more about ThinkFun, go to www.thinkfun.com.

 

THINKFUN CELEBRATES THREE TOY OF THE YEAR AWARD NOMINATIONS

Alexandria, VA (January 13, 2014) - ThinkFun®, Inc., the world's leading developer of addictively fun games that sharpen your mind, proudly announces three nominations for the 2014 Toy of the Year Awards, well-known as the “Oscars” of the toy industry. Toy of the Year Awards are issued by the Toy Industry Association, and winners are selected by a combined vote of toy manufacturers, retailers, media and consumers. A testament to their retail and consumer appeal, ThinkFun’s nominated games were selected as finalists from over 520 submissions.

 

THINKFUN’S MUCH ANTICIPATED LASER MAZE™ IS NOW AVAILABLE

CALLING ALL TWEENS, GEEKS AND PUZZLE PROS!

 

THINKFUN’S MUCH ANTICIPATED LASER MAZE™ – THE FIRST LOGIC GAME WITH A REAL LASER – IS NOW AVAILABLE

 

Alexandria, VA – June 3, 2013 – Whether you’re a Tween, a self-proclaimed Geek or a puzzle pro, you’re going to get fired up over ThinkFun’s new Laser Maze™, the first logic game with a real laser!

 

First Logic Game With A Real Laser Among Innovative ThinkFun Games Debuting At Toy Fair

NEW YORK, Feb. 11, 2013

The first logic game with a real laser, the first hide & seek toddler game, and the first circle-shaped word game are showcased at the American International Toy Fair by ThinkFun, the world's leader in addictively fun games that sharpen your mind. ThinkFun is known for Rush Hour®, Zingo!®, Roll & Play™ and other game-changers in the industry.

 

"A mainstay of our nearly 30-year history is a focus on innovation - developing games that fill an educational need, tap into technology, and sync with societal trends," said Bill Ritchie , ThinkFun CEO and Co-Founder. "Our games reflect first-ever concepts and designs, collaborations with ground-breaking inventors, and new twists to ignite minds of all ages."

 

THINKFUN’S NEW EDUCATION GAMES MAKE CLASSROOM LEARNING FUN

NEW YORK, Feb. 11, 2013 – Toy Fair Booth 2251 -- For years, educators have embraced ThinkFun, using games to build problem solving and creative reasoning and to spark a passion for math, language and learning overall. It is with great enthusiasm that ThinkFun announces the introduction of five products designed for classroom learning: Zingo! Sight Words, Spanish-English Zingo!, MathDice Powers, MathDice Tournament Kit, and ShapeOmetry.

 

ThinkFun Award-Winning Games are perfect Holiday Gifts!

Alexandria, VA (December 3, 2012) - Make your holidays playful and bright with games the whole family will love! ThinkFun brain games are perfect for everyone on your list, from toddlers to grown-ups.  To help streamline your holiday shopping, here are the best games for players of all ages:

 

18 months to Age 3

Roll & Play - The Holy Grail for the Toddler Set ($19.99)

ThinkFun Celebrates Four Toy of the Year Award Nominations!

Alexandria, VA (November 19, 2012) - ThinkFun®, Inc., the world's leading developer of addictively fun games that sharpen your mind, proudly announces it has received four nominations for the prestigious 2013 Toy of the Year Awards, well-known as the “Oscars” of the toy industry. Toy of the Year Awards are issued by the Toy Industry Association in concert with consumer, media and industry support. This year yielded a record number of submissions.

 

“We are thrilled with the nominations of these great games!” said Andrea Barthello, ThinkFun Co-founder and COO. “We care so deeply about making games that hit the sweet spot between outrageous fun and brain power, and it is an honor to see our passion recognized and celebrated.”

 

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